Jodie & her daughter Freya
Founded in June 2009 Home and Colonial Fine Foods has become a mecca for home made quality products. It sells quality Welsh cheeses, locally hand baked bread, its own cooked meats; tarts pies and quiche, together with specially selected Welsh & British independent products, alongside European fine foods and exotic temptations from around the world.
In the space of just a few short years, Jodie Mae Smithen has gone from Saturday girl to owner of the award-winning H&C.
Little did a teenage Jodie think that she’d one day buy the popular deli, which was established 13 years ago by Abbé and Stuart Vaughan.
Said Jodie, “I began working at H&C when I was 16 and worked here through my GCSEs and A-Levels. I enjoyed learning and gradually gained more responsibility and valuable experience in all aspects of the business, from cooking and baking to implementing essential food industry accreditation and regulations.
Jodie has successfully combined being a mum to two-year-old Freya with her responsibilities as H&C’s supervisor. When Abbé and Stuart said they planned to sell the business, she decided to take the leap to become the owner.
Jodie is determined to build on H&C’s excellent reputation for variety, quality and service. There is a faithful local customer base, and people are attracted to Porthcawl from far and wide to buy the range of baked goods and deli products from a host of local, Welsh, and international producers.